Webinar: Digital Maturity Index

Webinar Recording

Topic

  • The Life Science Digital Maturity Index
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  • Presenters

Hamid Ghanadan, Founder & Chief Strategist, Linus

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  • Description

  • Virtually every marketer and executive within the life science and healthcare industry is transforming their commercial activities by using new digital communication technologies and practices.

    To do so effectively, it is critical to first develop a framework for this transformation toward Digital Maturity, and to benchmark where you are in the spectrum of Digital Maturity. So to help you, we have created the Life Science Digital Maturity Index by analyzing responses of over 100 industry executives about the key facets of digital maturity.

    In this informative webinar, we will provide audiences with the following information:

    — Definition of Digital Maturity and why it leads to better profits
    — The five key facets of Digital Maturity for the Commercial Organization
    — The distribution of marketers along the Life Science Digital Maturity Index
    — A roadmap for how to evolve

    This webinar is ideal for managers, directors and VPs of marketing, communications, or other facets of commercial organizations.